SPORTS AND OUTDOOR FASHION

For nearly 40 years we have been travelling the world to discover the best brands in outdoor sports and recreation. We operate according to the deeply held values of great service and great advice. We aim to be globally competitive on price.

We are in the heart of Melbourne’s most fashionable and ambient shopping strip, at 50 Church Street Brighton, 700 metres from the famous Brighton Beach Bathing Boxes and just 200 metres from the Middle Brighton Train Station.

KARI TRAA

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Kari Traa is the fastest growing sports brand for women in Europe, designing trendy, top...
CANADA GOOSE

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High quality jackets for extreme weather
PATAGONIA

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Durable, multifunctional outdoor clothing.
ON

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Revolutionize the sensation of running. Soft landings followed by explosive take-offs. Or, as we call...
FJALLRAVEN

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Classic outdoor jacket that will withstand wind and wear for many years.
ARC'TERYX

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Warm, elegant, sophisticated and technically advanced jackets.
SOREL

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Winter & waterproof boots available in store

BRANDS

RECENT REVIEWS

Sue

Your shop is brilliant and I never not buy something in there. You are unique in the fact your stock is not the usual bulk produced stuff. It is the best shop around and your staff are excellent. Sue

Linda

Senior Lecturer

I live in Port Melbourne and specifically travelled over this morning to your shop knowing that it would have the range of sports/outdoor jackets I was seeking. I didn't first think of the chain stores; I first thought of your shop. Good luck with operating for another 34 years In Church Street! I'm very happy with my new Patagonia jacket! Best wishes, Linda.

Lara

Andy and his team at Sports Conscious embody everything you love about shopping local - knowledgeable, friendly staff who sell top notch products from all the best brands at reasonable prices. Ski jackets, tennis and hiking shoes, yoga and tennis clothing and more. A retail gem right in the middle of Brighton!

Richard

I came down to the store on Saturday morning as I wanted a new pair of Merrell shoes. I came from Richmond as I purchased a pair of Merrell’s off you about 18 months ago and have been really impressed with them. Your staff were very friendly and served me as soon as I came up to the counter to purchase them. I think you have an excellent range and fair pricing. Keep up the good work. Kind Regards, Richard.